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  • [ EXTRA DIMENSIONS ] Pop-up
  • Andfersand Jewelry

[ EXTRA DIMENSIONS ] Pop-up

[ EXTRA DIMENSIONS ] Pop-up


Conceptual Jewelry Label which aims to redefine luxury, ANDFERSAND had just set up its latest conceptual collection at Lot10, Hundred% Store as part of its pop-up project.

 

The Questions is, How could we play with this single sided plane wall, and create another dimension within the boundary for the logo display?

The challenge is to integrate 3 distinctive collections into 1 space, creating a continuity of presentation based on transition of colours from green [ ACID ], rainbow [ TRUE HUES ] to red [ HUNDRED% ].



Titled [ EXTRA DIMENSIONS ] , ANDFERSAND came out with a mission to break beyond the boundary of the given limited space, designed in such a way where a person walks towards the space, it gives an extra dimension for imaginations with the use of subtle reflective materials. 

 

  • Andfersand Jewelry